Founder & C.E.O
Michael Krumper has held senior marketing positions at labels including Atlantic, Razor & Tie & the Mercury Label Group, and was GM of Artemis Records. At Gold Mountain, Krumper managed Robyn Hitchcock and Marshall Crenshaw. At Atlantic, he handled A&R for Everything But The Girl, commissioning the #1 charting remix of “Missing” and subsequently re-signing the group, as well as bringing Matador (Pavement, Liz Phair) and Beggars Banquet (Peter Murphy, The Charlatans) to the label. At Artemis, Krumper handled A&R for Warren Zevon’s releases as well as a tribute to Zevon after his passing. Marketing campaigns he’s most proud of: Lucinda Williams’ Car Wheels on a Gravel Road, Elvis Costello & Burt Bacharach’s “Painted from Memory”, the sports marketing and direct response advertising that helped break the Baha Men’s “Who Let the Dogs Out”, and the many Lemonheads and Steve Earle releases he worked on.
Head of Marketing & Digital Media
John Hammond is a veteran marketing and digital strategist, who heads up these services for the agency. He has spent twenty-plus years driving new business strategies for a series of entrepreneurial companies and artists, leading digital and marketing efforts for The Musebox, Sony BMG, Wind-up Records, TVT Records, and Rykodisc. While he did not invent the Internet, John pioneered such techniques as band widgets, social networking, user-generated content and direct-to-fan marketing. Over the years, he has worked directly with artists from Morphine to Evanescence, David Bowie to The Dø, and he was psyched to get a shout-out in the recent Bob Mould autobiography for doing marketing plans with “pages and pages of detail, more than I ever saw from Virgin…”